CRACINDIA PVT. LTD. SECURES STARTUP OF THE YEAR 2021
A Firm known as CracIndia Pvt. Ltd. secured 1st place in
"STARTUP of the Year 2021" in a survey conducted by Business Connect.
Following are some important interactions with the CEO of
CracIndia -
Despite the
disruptions in 2020, those with digital maturity and access to information
achieved revolutionary growth. The occurrence emphasizes the critical role of
digitization in the face of overwhelming odds. From this perspective, it's
important to comprehend the construction industry's standing and prospects in
e-Commerce. The pandemic did not spare the vertical, and it followed existing
patterns.
But, over time, it shed its long-held inhibitions and took its
first tentative steps into the digital realm. Because the alteration was so
widespread, its effects reverberated in India as well. It's no surprise that
e-Commerce is propelling the Indian construction industry, giving the ball away
for entrepreneurs. CRACINDIA is an excellent illustration of such possibilities
materializing. It's a digital one-stop shop for all of your construction needs.
A DREAM & VISION COME TRUE CRACINDIA
positions itself
as an incorrigible entrant with a focus on reshaping the way people avail their
construction needs. In basic terms, it's an innovative search engine for
finding local construction service providers to procure resources and use
services. CRACINDIA concept of Construction resources at a Click was
introduced by Mr. Sushil Shivaji Mahangade.
He is a Civil Engineer and realtor with a proven track in business development and expansion, operations, strategic planning and execution. Sushil's career as an entrepreneur began in 2015 when he founded Value Group of companies, a construction contractor firm. During the course, he came across many contractors asking for work and not finding any. Seeing them struggle for work and I couldn't stand the prevailing manual framework for searching work, he affirmed.
On the other hand, finding a good contractor wasn't easy, due to
the lack of a customized channel. The scenario stimulated the idea of an
e-commerce platform that can bridge the gap between the two parties. And that
is how CRACINDIA was born. Registered with the Department of Corporate Affairs,
CRACINDIA is revolutionizing the construction services industry by connecting
customers and suppliers across India.
The platform is also commonplace for service requisitions,
including floating tenders for construction activities to be carried out by
Individuals, Co-operative Housing Societies, Construction Companies, Builders
and Developers, Local Bodies, Corporate Offices and Municipal corporations etc.
Service providers assign ratings to all available services so that clients can
make well-informed decisions. With a user-friendly interface that ensures
hassle-free search, the platform has become a comprehensive meeting point for
service providers and recipients. The concept has yet to reach its full
potential, but it can transform construction services in India, making them
more trustworthy and efficient.
SHAPED TO THE MODERN MARKET
FORCE
The
entrepreneurial landscape is going through paradigm transformation. COVID-19 is
still putting an immense strain on businesses of all sizes and shapes.
Investors are on edge, valuations have come down, and skilled resources are
laid off across verticals. But there is a silver lining. The period is
revealing unique opportunities and will further line up new ones with time.
Sushil argues that as we prepare to return to a world that will change forever,
it's time to reset everything. If there was a time when the playing field was leveled
for small and famous startups, now is, he adds.
And enlightened by this notion, he has positioned his startup to
adhere to the New
Normal. He believes this is the time to grab new opportunities and
identify new customer segments. The COVID-19 will soon subside, paving the way
for India's burgeoning startup ecosystem to grow. Keeping up with the optimism,
CRACINDIA is vigilant to explore new dimensions and re-imagine business in the
post-pandemic era.
The firm also invests in R&D to broaden its knowledge and
gain new insights to improve efficiency while lowering expenses. This also
entails developing new products and services to grow and flourish in market
forces while gaining a competitive advantage. A viable example of this is
CRACINDIAs marketing strategies. It uses social media (Google, Facebook,
YouTube, Twitter, Instagram, and others), sends out marketing mail to service
providers (Builders and Developers, contractors, suppliers, and manufacturers),
and employs SEO and telemarketing too. Although it's working with a small
cadre, adhering to the trends is anchoring its trajectory.
ENCASED IN ENTREPRENEURIAL
VALUES
CRACINDIA, like
every other inventive startup, is more than just an e-commerce platform. It's a
cohesive ecosystem fueled by ideas, actions, and a desire to make a difference.
The firm inherits these qualities from its curator. Sushil considers himself a
perceptive leader, outlining the firm's capabilities and performance. He leads
CRACINDIA with fundamental values of Integrity, Listening, Modeling, and Mentoring.
Sushil values self-evaluation as a critical aspect of leadership. It aids in
the identifying of flaws and strengths, as well as how to improve them.
Apart from self-evaluation, it's also important to be an active
listener.
It aids in fathoming the team's day-to-day issues while being
attentive to nonverbal cues. Eventually, this makes Sushil an ideal leader for
his team. He loves inspiring people and measures his strengths through his
efforts. Sushil also believes in mentoring and helping others attain new
heights. I believe
that powerful leaders are defined by how well their teams succeed, asserts
Sushil. He focuses on the growing needs of his colleagues and facilitates their
training requirements through proper resources. He is dedicated to building the
strengths of others around him, unfurling their leadership potential.
AN ETHICAL BUSINESS MODEL
There is a
saying, Building
and sustaining relationships are long-term investments. While
CRACINDIA aims to grow as a profitable business, it follows an ethical code of
conduct. It's customer-centric to heart and strives to provide an uncompromised
quality in its offerings along with 24 X 7 customer service. Parallelly, it
provides a flexible and friendly working environment for its employees.
Having an ambitious vision to serve the Indian Construction
Space with innovativeness, it has welcomed passionate and like-minded
visionaries. The fact that everyone is so dedicated and we are just a year-old
shows how well our work culture is, shares the founder
proudly. The company provides equal opportunities to everyone and encourages
them to learn from their mistakes, trends, etc.
BUILT TO CREATE WAVES
Within a year of
inception, CRACINDIA has created a blooming presence across the country. It's
close to achieving 10k registered vendors on its platform, and that too within
6 months! Sushil and his team have a lot of plans for growth and expansion.
However, he is a leader who loves Doing great things in silence. And
while he is keeping it under covers, he will climb the leadership ladder and
position CRACINDIA on the top. The platform is here to set the bar for offering
construction services in a systematic and timely fashion with just a few
clicks!
FROM THE DESK OF SUSHIL SHIVAJI
MAHANGADE
Never be frightened to try anything new. Everyone starts small and works their way up through hard work and creativity. Losses and profits are both a part of business, so if you are losing money, assess how you can make it lucrative, and if you are making money, consider how you can protect it from losses.